Chris Morris, PhD

Chief Science Officer, AIM7

Dr. Chris Morris is the Director of Performance Science at the University of Kentucky, where he is responsible for the strategic direction and coordination of a comprehensive multi-disciplinary sport science and performance program for UK Athletics. Morris also is responsible for developing and implementing the best practice strategies to reduce injury risk and enhance readiness, performance and recovery for the Wildcats’ football team.

Dr. Morris is well versed in the facilitation of performance technology and optimal training resources and also works to enhance athletic performance through analyzing physiological metrics such as Heart Rate Variability, Brain Direct Current Potentials, Wellness Questionnaires, Hydration Status, and GPS Athlete Tracking. Using these metrics has allowed him to develop fluid training models which enhance athletic performance while reducing injury. 

Morris received his Doctorate of Philosophy in Exercise Science and Master of Science in Kinesiology and Health Promotion from the University of Kentucky. He resides in Kentucky with his wife and two children.

Work History

The University of Texas at Austin: Applied Sports Scientist
University of Kentucky: Sports Scientist

Publications include

Abel , M., Morris, C. Heart Disease: A 5-Alarm Emergency. Tactical Strength and Conditioning Journal. 24: 1-6


The Effect of Fluid Periodization on Athletic Performance Outcomes in American Football, University of Kentucky Lexington, KY 2012-2015

The Effect of App-Based Mindfulness Training on Perceived Stress Levels in American Football Players, University of Kentucky Lexington, KY 2015 – present

Cortisol Measurements with App-Based Mindfulness Training, University of Kentucky Lexington, KY 2015 – present

Cardiovascular Disease Risk Factors and Physical Activity Patterns in Firefighters, University of Kentucky Lexington, KY 2011-2012